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Description
Position Title: Coordinator, Corporate Partnership Management
Requisition ID: R100814
Location: Winston Salem, NC
Full/Part-Time: Full time
About Us:
Learfield is the leading media and technology company powering college athletics. Through its digital and physical platforms, Learfield owns and leverages a deep data set and relationships in the industry to drive revenue, growth, brand awareness, and fan engagement for brands, sports, and entertainment properties. With ties to over 1,200 collegiate institutions and over 12,000 local and national brand partners, Learfield's presence in college sports and live events delivers influence and maximizes reach to target audiences. With data-based solutions for a 365-day, 24/7 fan experience, Learfield enables schools and brands to connect with fans through licensed merchandise, game ticketing, donor identification for athletic programs, exclusive custom content, innovative marketing initiatives, NIL solutions, and advanced digital platforms. Since 2008, it has served as title sponsor for the acclaimed Learfield Directors' Cup, supporting athletic departments across all divisions.
Our people-first culture is the foundation of our business and is reflective of our approach to building meaningful relationships with our employees, partners, and fans. The company strives each day to deliver the mission statement and embody the core values that make Learfield an exciting place to work.
Our Mission
Powering the connection of fans to the brands and experiences they love.
Our Core Values
Build Trust | Be Fans of One Another | Power Tomorrow | Create & Connect Communities | Have Fun
Learfield is actively seeking a Corporate Partnerships Coordinator. Our ideal candidate will provide execution, strategic direction & oversight of assigned Learfield National Partnerships.
Responsibilities:
Execution, strategic direction & oversight of assigned Learfield National Partnerships
Deliver value to the partner through thoughtful planning and execution that meet and exceed goals
Consistent Client and internal communication to ensure seamless support and creative execution
Manage the fulfillment and activation of contractual assets for designated accounts
Implement processes/procedures to monitor, review, and report on all partnership activity and results
Apply strategic insights and research to marketing and execution plans
Serves as a liaison with partners and Learfield internal constituents on assigned partners
Develop reports related to partnership fulfillment and capture proof of performance, ensuring delivery on all partnership assets
Create contracts, action plans, recaps and renewal proposals & input contracts into our KORE database system
Serving as a primary resource within the Learfield Partnership Management team
Point of contact for day-to-day contacts and agency teams
Development of best practices across multiple Learfield properties
Communication with properties, agencies, and internal leadership to develop plans or solutions for partners
Coordination with Sales Acceleration on the management of the KORE database system
Work to foster positive employee relations and teamwork by:
Following and supporting LEARFIELD policies and procedures
Communicating effectively with all operating units
Participating in internal training and development programs
Performs other duties as assigned
Qualifications:
1+ years of experience in marketing, partnerships, events, or a related field
Strong attention to detail with the ability to manage multiple projects and deadlines simultaneously
Excellent verbal and written communication skills
Understanding of the partnership landscape across sports, entertainment, and cause-based initiatives
Up-to-date awareness of industry trends, activation best practices, and emerging media and marketing strategies
Commitment to growth and development, actively seeking and providing feedback to enhance personal and team performance
Preferred Qualifications:
Bachelor's degree in sports management, marketing, business, communications, or a related field
Prior experience in marketing, strategy, branding, or research within an agency, sports, or sponsorship environment
Experience managing day-to-day relationships with partners, agencies, and vendors
Learfield offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Health Savings Account, Life Insurance and Other Insurance Plans, Flexible Paid Time Off (minimum 10+ days annually), including Parental Leave, 20 Paid Holidays, 401(k) + Match, and Short/Long Term Disability. Leave benefits are consistent with state and local laws, including the Colorado Health Families and Workplaces Act.
Learfield is an Equal Opportunity Employer. We provide equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.
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