Description

Ellsworth Corporation

GDI,Germantown,Germantown, WI 53022, USA
Title Product Lifecycle & Channel Lead
Job Category: Marketing
Risquisition Number: PRODU002943
Posted: December 22, 2025
Full-Time
GDI-Germantown Germantown, WI 53022, USA

Job Details

Description

What does a cell phone in your pocket, a spaceship, and an electric vehicle have in common?

Ellsworth Adhesives specs in materials in each of those products!

Ellsworth Corporation, a global, industry leading distributor of specialty chemicals and equipment and adhesive manufacturer currently has a Product Lifecycle & Channel Lead opportunity available. This role reports into Glue Dots International, an Ellsworth Corporation company. This is an on-site position located at our facility in Germantown, WI.

Are you passionate about helping to bring consumer products to market from concept to launch? Want to continue to grow your career? This is an exciting time to be a part of Ellsworth, come join our team!

Ellsworth Corporation is a family-run company that has had continuous growth for over 50 years. We are an industry-leading global distributor, manufacturer, and packager of adhesives used by cell phone, medical device, space/aerospace, and electric vehicle industries! Click here to see our state-of-the-art facility and distribution center and learn more about our business, and here to find out more about the industries we serve, and here to learn about our consumer and manufacturing divisions.

You will oversee the full lifecycle of consumer products—from concept through launch, growth, maturity, and phase-out—while supporting channel strategy and performance across retail, e-commerce, and distribution partners to ensure market alignment, profitability, and strong channel engagement.

Responsibilities

• Supports comprehensive product lifecycle activities, spanning ideation, development, launch, growth, and retirement strategies
• Supports the design and implementation of channel strategies across retail, e-commerce, and distribution partners to drive market success
• Participates in partner onboarding and enablement to maximize product performance across channels
• Analyze sales performance, market trends, and channel data to guide lifecycle decisions and optimize channel strategies
• Supports e-commerce optimization initiatives by ensuring accurate product listings, content accuracy, and effective promotional strategies

PERKS & BENEFITS

As an industry leader, we offer a competitive wage, bonus plan, and a comprehensive benefit package which includes Health, Prescription, Dental, Vision, Life, Disability, Flexible Spending, 401(k), Employee Assistance, Paid Time Off and Holidays, Wellness Program, Social Events, Community Involvement and much more! Click Here for a summary of Employee Benefits.

Qualifications

• 57 years of experience in product management, channel development, or related roles.

  Background in supporting product lifecycles and channel strategies preferred
• Bachelor's degree in marketing, business, supply chain, or related field
• Certifications in Product Lifecycle Management (PLM) or Project Management (PMP) preferred
• Strong analytical and strategic thinking skills.
• Excellent communication and relationship-building abilities.
• Proficiency in MS Office Suite, E-commerce platforms, and data analytics tools.
• Ability to collaborate effectively on cross-functional projects.
• Minimal; occasional travel for trade shows or partner meetings

#GDIA #Marketing #ProductManagement

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Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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